Andy Land provides strategic marketing direction for UnboundID. In his current role as Vice President of Marketing, he is responsible for product marketing, corporate branding, and lead generation activities. Previously, Andy served as Director of Product Management for UnboundID where he owned product strategy and direction. Prior to UnboundID, Andy served as Senior Director of Product Management at Alterpoint and Director of Product Management at Sun Microsystems. His background also includes broad-based experience in marketing, product management, and sales at Motive, Vignette, Verizon, and Abbott Laboratories. Andy began his career as a United States Naval Officer and is a veteran of the first Gulf War. He is active in the Austin community, serving on the board of directors for The BeHive, a non-profit after-school program for children.
Sharing personal information is central to the way people live, work and do
business with each other today. And it's only going to become more so, as the
Identity Economy emerges to establish a new paradigm for commercial
interactions. This raises a number of interesting questions and concerns
about the privacy of personal information.
Share and Share Alike
What does the sharing of personal information mean in the context of economic
transactions? It specifically refers to consumers who are sharing information
with companies and receiving something in return. It may be as simple as
providing their information to enable a company to offer them a better
service or more personalized experience. Or it may mean providing information
to a company and giving the company permission to share with a trusted
affiliate or partner in exchange for some benefit to the consumer. In ... (more)
Andy Land provides strategic marketing direction for UnboundID. In his current role as Vice President of Marketing, he is responsible for product marketing, corporate branding, and lead generation activities. Previously, Andy served as Director of Product Management for UnboundID where he owned product strategy and direction. Prior to UnboundID, Andy served as Senior Director of Product Management at Alterpoint and Director of Product Management at Sun Microsystems. His background also includes broad-based experience in marketing, product management, and sales at Motive, Vignette, Verizon, and Abbott Laboratories. Andy began his career as a United States Naval Officer and is a veteran of the first Gulf War. He is active in the Austin community, serving on the board of directors for The BeHive, a non-profit after-school program for children.
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